Are you a startup founder or a product manager who wants to create a successful digital product? If so, you need to pay attention to UI/UX design, which is the process of creating and improving the visual and interactive elements of your product. UI/UX design can make or break your startup, as it affects the user satisfaction, retention, loyalty, and advocacy, as well as the revenue, growth, and reputation of your startup. In this article, you will learn three key strategies that you should consider when designing and developing your UI/UX: knowing your users and their needs, following the design principles and best practices, and testing and iterating your UI/UX design. By following these strategies, you can create a UI/UX design that is user-centric, effective, and user-friendly, and that sets your startup apart from the competition. Read on to find out more.