Project Overview
Leggiadro is a personal project that I embarked on to put my design thinking skills to action. I wanted to create a responsive e-commerce website that offers a seamless and delightful shopping experience for customers who are looking for high-quality and fashionable clothing and accessories.
Responsibility
As the sole designer of this project, I was responsible for the entire design process, from user research to prototyping and testing. I used various tools and methods to understand the needs and preferences of the target audience, define the problem and goals, ideate and sketch solutions, create high-fidelity mockups, and evaluate the usability and feasibility of the design.
Tools
- Figma: for creating wireframes, mockups, and prototypes
- Miro: for brainstorming, affinity mapping, and user journey mapping
- Google Forms: for conducting online surveys
- Zoom: for conducting user interviews and usability tests
- Loom: for recording and sharing user feedback videos
